DEVELOPING SUSTAINABLE TOURISM EXPERIENCES within the UNESCO SOUTHWEST NOVA BIOSPHERE RESERVE

DID YOU KNOW:

In 2001, the five most southern counties in Southwest Nova earned the distinguished designation of UNESCO Biosphere Reserve in recognition of its globally significant ecological and cultural landscape from the Man and the Biosphere Programme of UNESCO - one of only 15 in Canada and 500 around the world. Fostering the recognition and awareness of the Biosphere Reserve is the Southwest Nova Biosphere Reserve Association (www.snbra.ca). One of its mandates is to assist in the development and collaboration of multi-sector tourism products and partnerships. This workshop is designed to achieve just that mandate.

THE POTENTIAL:

The potential is phenomenal. We have an internationally recognized UNESCO designation that showcases our best attributes - our natural assets. We have an extensive inventory of existing nature reserves and parks, museums and historic sites, beaches, campgrounds, accommodations, cuisine, festivals, crafters and artisans, guides, and more that bring the Biosphere to life. As determined by research undertaken by NS Tourism, visitors to Nova Scotia are attracted to our Seacoast, Outdoors, Culture, Cuisine, Heritage and Urban experiences. Within the UNESCO Southwest Nova Biosphere, we have 4 out of 5!

Building on our strengths, let's package the pieces together and deliver year-round UNESCO Biosphere experiences in the marketplace.

"Recent research conducted with the travel trade in the United States indicates that Nova Scotia needs more experiential and hands-on learning opportunities for visitors." NS Tourism Plan 2010

THE OPPORTUNITY:

Develop and deliver exceptional sustainable year-round tourism packages and itineraries that deliver authentic, hands-on, engaging experiences for visitors to truly connect with and explore the UNESCO Southwest Nova Biosphere Reserve. Ultimately, we'll enhance the viability and sustainability of tourism and related businesses and suppliers.

START NOW:

If you are an existing business, organization or department interested in exploring partnerships and opportunities to provide, sell and market unique, value-added and authentic UNESCO Southwest Nova Biosphere experiences - REGISTER NOW!

Plan to attend the "Developing Sustainable Tourism Experiences in the UNESCO Southwest Nova Biosphere Workshop.

See attached Registration Form and confirm your participation, call White Point Beach Resort at 1.800.565.5068.

Follow up

Below are some follow up material from the workshop:

Registration Form (PDF, 300K)

Workshop Agenda (PDF, 360K)

Poster (PDF, 3M)